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Digital Marketing Bootcamp | Session 2 | Social Media Marketing Best Practices

September 23, 2020 9:00 AM - 11:00 AM (CDT)

Description

Hybrid Program: in-person (masks required) and virtual registration available.

Are you trying to figure out how to use social media marketing to drive clicks and visits both online and in-store? Steve Raquel, owner of IOV Media and adjunct professor of digital marketing at the University of Illinois, will be helping you understand the 5W’s and how to effectively market yourself through social media, both organic and through paid advertising.


Steve Raquel

IOV Media

Steve Raquel plays multiple roles in the digital marketing space. He is a social media and marketing consultant in the Chicago area who has more than 20 years experience working with some of the biggest brands in the world, including McDonald’s, Coca-Cola, State Farm and the Olympic Games. In 2009, he started IOV Media, a social and digital shop that helps large and small businesses determine how to use social media wisely.

Within the last ten years, Steve has also been an active participant and contributor in the social media and digital thought leadership, speaking in front of thousands at events such as Social Media Week, @Midwest and the Seagull Institute. Steve has also had a viral content featured on LinkedIn with more than 8MM views, 250 reactions and more than 8K comments.

Since 2014, Steve has been an award-winning guest lecturer on social media and digital marketing at the University of Illinois, his alma mater (BS & MS degrees in Advertising). His subjects include teaching advertising, brand and social media in the College of Media and Gies College of Business as well as business essentials as part of the Strategic Brand Communications online and iMBA masters programs.


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Naperville Area Chamber of Commerce
Name: Lindsay Ewing
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